By Kevin Siembieda
I’m so frustrated I don’t even know what to write. I talked about this a bit in a recent Murmur.
Things have been going great at Palladium Books, we’ve been flying so high we regularly orbit the moon. The Creators Conference was a success, excitement is palpable, ideas are flying, new books in the pipeline are fantastic, distributor sales have bumped up a bit, I am hot writing, we launched the new Palladium website and people are raving about it. Best of all, online sales had been strong and climbing the few weeks before the website launched.
Then the floor dropped out from under us. Online sales plummeted as soon as the new Palladium website went live, and sales have stayed at rock bottom for going on two weeks now. That’s bad. Very, very bad. To add to our concerns, it seems to me that Memorial Day weekend sales are usually low because folks are out enjoying the long weekend. Gah.
Mystery Problem. I know part of the sales problem is a lack of new products, which are coming, but this drop is way too much to be that alone. We have never experienced anything so sudden or so severe, or which has lasted this long. Not ever. It has to have something to do with the our beautiful new website. But what?! Sales were very good just prior to going live, the new Online Store looks fantastic and is easy to use, many descriptions and images have been updated. So what the heck?
It’s so frustrating. It is times like these when I feel like the old saying, “The road to Hell is paved with good intentions.” We listen to our fans. We try to do what people (and we) want. We bust our collective behinds to make the new website happen, people love what they see, we love it too, and then boom: One problem with the website after another. So far, none of them have been major or unexpected, except for the severe downturn in online sales. That’s been brutal and we are very worried. We need to fix that problem and fast.
A work in progress. The guys have found and fixed a number of technical problems with the website (broken links, search engine issues, etc.), as well as improved other aspects of the store and site. We are still working out the bugs and making upgrades so you may continue to experience some technical difficulties from time to time. Please be patient with us. The guys are doing their best to get the new Palladium website up and running smoothly on a permanent basis. We want you to have a great web experience when you visit Palladium Books online.
If you are having problems placing orders, using the store, or navigating the website, PLEASE let us know. We need your feedback to find and fix any problems and make improvements. Thank you.
You can also help by posting links to the Palladium Books website, or better yet, link to the Palladium store specifically, and even links to specific products (like core books, new releases, etc.) on your own websites, Facebook pages, and other websites that allow such things. SERIOUSLY, this would help. Thanks again. We always appreciate the help you give us.
Weekend Super-Sale – 5 Days Only!
We need to help people find Palladium’s new website and buy product to get online sales back where they belong. To make that happen, I’ve come up with a Memorial Day Sale with prices on select items that will knock your socks off! Since it’s Palladium’s 30th Anniversary, we mostly bundled items in groups of three.
The savings are mind blowing. Like what? How about the “Hardcover” Robotech® Shadow Chronicles RPG ($30.95 retail) for only $15.95, or three Rifts® prints ($26.00 value) for only $10.00, or $20 worth of Rifts® miniatures for $7.00. Sale runs from today through Memorial Day Weekend. Ends Tuesday morning, May 31, 2011.
See the full description of the Memorial Day Sale later in this Weekly Update. And PLEASE spread the word about the sale, the new website and pick up those new and back in print books you've been meaning to buy.